SUPER73 Partners with Progressive AFT as Official E-Bike
DAYTONA BEACH, Fla. (June 3, 2021) – Progressive American Flat Track is thrilled to announce a new partnership agreement that sees SUPER73 become the Official Electric Bicycle for the 2021 season.
SUPER73 has created a unique brand that skillfully fuses motorcycle heritage with today’s youth culture. Merging segment-defining style, thoughtful design, responsible manufacturing technology, and an incredibly fun riding experience, SUPER73 has helped to define the e-bike category since its introduction in 2016.
SUPER73 successfully combines retro design elements with the very latest technology, which is exemplified by its latest offerings, the SUPER73-R and SUPER73-RX models. Both boast the company’s most technologically advanced and powerful drive system, featuring a 960 watt-hour battery with multi-class rider modes accessed through the SUPER73 smartphone app. This is part of a fully integrated electronics suite compatible with iOS and Android devices. Mechanically, the SUPER73-R/RX shares an aluminum alloy frame, inverted coil-spring fork, rear coilover monoshock suspension, powerful disc brakes and more.
SUPER73 also has a long tradition of Flat Track involvement. It partnered with Roland Sands Designs and joined its national tour, taking a fleet of electric motorbikes around the country for visitors to experience their first electric race bikes. SUPER73 also collaborated with Roland Sands Designs to create two stunning concept bikes, which helped potential customers to realize the massive potential of the SUPER73 platform.
As part of the 2021 partnership with AFT, SUPER73 has supplied a variety of its electric motorbikes to members of the AFT community, including the SUPER73-Z1, SUPER73-S1and SUPER73-R. These have been sent to every rider in the Mission SuperTwins presented by S&S Cycle class, while Progressive AFT staff and officials will also use the bikes to navigate each venue during this year’s race schedule.
“Progressive American Flat Track fans don’t just love internal combustion engines,” said Michael Lock, CEO of Progressive AFT. “We are seeing our riders, fans and their families all having a lot of fun on the new generation of e-bikes from SUPER73 and we are delighted to forge a partnership for this season. Every race weekend you can see all of our Mission SuperTwins athletes darting around the paddock on their SUPER73-Z1 e-bikes!"
"We’re very excited to partner with American Flat Track to bring our electric motorbike concept to the racing community," said Michael Cannavo, SUPER73 chief marketing officer. “SUPER73 exists to bridge the gap between bicycles and motorcycles while offering a clean transportation alternative infused with American motorcycle heritage. We’re honored to be a part of this and excited to see where the momentum takes us"
For more information visit super73.com.